Key People & Companies
National Football League
Combine IQ
NFL Next Gen Stats / AWS · Dashboard
Draft IQ
NFL Next Gen Stats / AWS · Dashboard
AWS
cloud infrastructure and AI platform provider for dashboards and chatbot
NFL Next Gen Stats
Draft IQ Assistant
NFL / Amazon Q Business · Chatbot
Amazon QuickSight
AWS · BI Platform
Gary Brantley
Chief Information Officer at NFL
+ 11 more entities in the full study
Key Results
- Combine IQ and Draft IQ engaged over 1.14 million total visitors across the 2025 events, with Combine IQ receiving 288,000 visitors and Draft IQ serving 853,000 visitors across all seven draft rounds.
- The dashboards supported 100,000+ concurrent users during peak moments with data validated and posted within 10 minutes of athletes completing drills, updating every 3 minutes during the live draft.
- According to Mike Band, 'The Combine IQ dashboard represents a quantum leap in how we share NFL Combine data with fans and analysts. For the first time, we're able to provide real-time insights that previously were only available to professional scouts and team personnel. Imagine watching a defensive back complete the 40-yard dash, and instantly seeing how his acceleration compares to every NFL starter at his position. That's the power we're putting in fans' hands.'
- + 4 more results inside
“Through our collaboration with AWS, we are continuously pushing the boundaries of what's possible in football. By harnessing the power of data and advanced technologies like generative AI, together we are accelerating the pace of innovation in important areas such as player safety, fan engagement and content production.”
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